Christmas on A Great Street
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Event
Highlights
活动亮点

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  • First-ever Giant Outdoor Augmented Reality Projection on Orchard Road
  • Music in the Air
  • Community Chest Christmas on A Great Street Light-Up Ceremony
  • OUE 'Stars of Christmas 2021'
  • Christmas on A Great Street 2021 Media Release
  • 乌节路上首次巨型户外扩增实境(AR)投影
  • 乐在乌节
  • 公益金乌节路圣诞大街欢亮灯仪式
  • 华联企业 2021年“圣诞之星”
  • 2021 圣诞大街欢媒体通稿

FIRST-EVER GIANT OUTDOOR AUGMENTED REALITY PROJECTION ON ORCHARD ROAD 乌节路上首次巨型户外扩增实境(AR)投影

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  • Period 日期 Mon 1 Nov 2021 – Sun 2 Jan 2022 2021年11月1日星期一至2022年1月2日星期日
  • Time 时间 8pm – 10.30pm daily 每晚8点至10点30分;
    8pm – 12.36am on Christmas Eve & New Year's Eve 平安夜以及元旦前夕 - 晚上8点至午夜12点36分
  • Venue 地点 Mandarin Orchard Singapore 新加坡乌节路文华购物廊
  • Official Venue Partner 指定场地合作伙伴 OUE Limited 华联企业有限公司

  • Official Timekeeper 指定钟表伙伴 TUDOR 帝舵表

From now till Sun 2 Jan 2022, the side wall of Mandarin Orchard Singapore is transformed into a wall of wonder with a 10-minute multimedia 3D and AR projection show from 8pm - 10.30pm daily. 从现在开始到2022年1月2日(星期日),新加坡乌节路文华购物廊的侧墙将充满神奇耶诞气息,每天晚上8点到10点半,将有每段长达10分钟的多媒体3D和扩增实境技术呈现的巨型夜间投影。

Our countdown clock, powered by TUDOR, is presented in the format of a digital projection with an exclusive show format. 我们的倒计时钟以数字投影的形式由指定钟表伙伴—帝舵表独家荣誉呈现。

On the eve of Christmas and New Year’s Day, visitors to Orchard Road will also be treated to a special countdown segment with unique content and augmented reality fireworks at midnight. 在圣诞夜和元旦前夕,乌节路的游客还将欣赏到内容独特的倒数环节,以及午夜时分的AR烟花表演。

Visit Singapore

Merli and friends, Singapore's tourism icons, will have starring roles on the digital wall projection as they shop for gifts, decorate the Christmas tree, and enjoy a sumptuous dinner. Download PopAR Live on to your mobile phone to enhance your viewing experience with immersive augmented reality (AR) effects. 新加坡的旅游局吉祥物Merli和他的朋友们,将在数字投影中扮演主角,与您一同购买礼物,装饰圣诞树,享受丰盛晚餐。下载PopAR Live到你的手机上,通过沉浸式扩增实境(AR)效果来增强你的观看体验。

PopAr
Scan or Click to download PopAR Live 扫描或点击下载PopAR Live

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MUSIC IN THE AIR 乐在乌节

Tudor
  • Period 日期 Mon 1 Nov 2021 – Sun 2 Jan 2022 2021年11月1日(星期一)至2022年1月2日(星期天)
  • Time 时间 5pm – 10.30pm daily 每天傍晚5点至晚上10点30分
    5pm – 12.36pm on Christmas Eve & New Year's Eve 平安夜和元旦前夕傍晚 5 点至午夜 12 点 36 分
  • Venue 地点 Pedestrian walkway in front of ION Orchard to Ngee Ann City ION 乌节路前通往义安城的人行道

From 1 Nov 2021, visitors walking along the stretch between ION Orchard and Ngee Ann City will hear recorded tunes from popular Christmas carols between 5pm - 10.30pm daily and 5pm - 12.36pm on Christmas Eve and New Year's Eve. 从2021年11月1日起,沿着乌节路ION 和义安城之间路段行走的游客在每天傍晚5点至晚上10点30分以及平安夜和元旦前夕傍晚5点至午夜12点36分能聆听到悦耳的流行圣诞颂歌。

Proudly presented by TUDOR. 由帝陀荣誉呈现

Tudor

COMMUNITY CHEST CHRISTMAS ON
A GREAT STREET LIGHT-UP CEREMONY
公益金乌节路圣诞大街欢亮灯仪式

  • Date 日期 Sat 13 Nov 2021 2021年11月13日星期六
  • Time 时间 7pm 晚上7点
  • Venue 地点 Shaw House 邵氏大厦

At Community Chest Christmas on A Great Street Light-Up Ceremony 2021, we invite the community to join us in embracing mental health by having essential, open conversations, and to rally support for persons with such conditions. 在2021公益金乌节路圣诞大街欢亮灯仪式上与我们一起关注心理健康,进行必要的公开对话,并为有心理健康需求的人们争取更多支持。

Take a leisurely stroll down Orchard Road and witness "Christmas in Bloom" along the streets. We hope that the flowers’ symbolism of resilience brings hope and joy to our nation. Together, we can build a caring and inclusive Singapore. 悠闲漫步在乌节路,见证沿街的 "花开圣诞"灯饰,借此希望这些花朵象征着顽强的生命力,给我们的国家带来希望和欢乐。让我们携手共建一个充满关爱和包容的新加坡。

You can show your support for Community Chest by making a donation of any amount via this campaign page. 您可以通过这个活动页面进行任何金额的捐款,以表示您对公益金(Community Chest)的支持。

Donate Now 立即捐赠

OUE 'Stars of Christmas 2021' 华联企业 2021年“圣诞之星”

OUE Stars of Christmas 2021
  • Period 日期 Mon 15 Nov 2021 – Wed 15 Dec 2021 2021年11月15日星期一至12月15日星期三

Stars of Christmas, an annual charity programme championed by OUE Limited, returns for its twelfth year of bringing festive cheer to young beneficiaries of non-profit organisations that support underprivileged children and those with illnesses and special needs in Singapore. “圣诞之星 ”是由华联企业有限公司倡导的年度慈善项目,今年是第十二个年头,它为支持新加坡弱势儿童和有疾病及特殊需要的非营利组织的年轻受益者带来了节日的欢乐。

Stars of Christmas 2021 will culminate in a Present Distribution activity just before Christmas Day, when volunteer Grab drivers will gather in the spirit of the season to deliver the Christmas presents to locations across the island. 2021 年“圣诞之星 ”将在圣诞节前的礼物分发活动中达到高潮,届时 Grab 的志愿伙伴们将充分展现圣诞情怀,把圣诞礼物送至全岛各地。

Read more about the event in the media release 在媒体发布中阅读更多关于该活动的信息

Download Media Release 下载媒体新闻稿

OUE Stars of Christmas 2021

CHRISTMAS ON A GREAT STREET 2021 MEDIA RELEASE 下载媒体新闻稿 2021 圣诞大街欢媒体通稿

For more information, please click here to download our media release. 欲了解更多信息,请点击这里下载我们的媒体通稿。

Download Media Release 下载媒体新闻稿

Held on 地点

Orchard Road

Main Sponsor主要赞助商

Hitachi

Official Card指定信用卡

Mastercard

Official Timekeeper指定钟表伙伴

Tudor

Official Venue Partner指定场地赞助

OUE

Official E-Commerce Partner指定电子商务伙伴

Lazada

Official Light Up Partner指定亮灯伙伴

Q Advertising

Official Technology Partner指定科技伙伴

Hexon

Supported by由以下机构鼎力支持

Singapore Discovers

Another Great Event by ORCHARD ROAD BUSINESS ASSOCIATION 由乌节路商联会Orchard Road Business Association) 荣誉呈现